Rechtspopulismus im Wandel. Wahlplakate der FPÖ von 1978–2008

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Standard

Rechtspopulismus im Wandel. Wahlplakate der FPÖ von 1978–2008. / Marquart, Franziska.

I: Österreichische Zeitschrift für Politikwissenschaft, Bind 42, Nr. 4, 2013, s. 353-371.

Publikation: Bidrag til tidsskrift › Tidsskriftartikel › Forskning › fagfællebedømt

Harvard

Marquart, F 2013, 'Rechtspopulismus im Wandel. Wahlplakate der FPÖ von 1978–2008', Österreichische Zeitschrift für Politikwissenschaft, bind 42, nr. 4, s. 353-371. https://doi.org/10.15203/ozp.127.vol42iss4

APA

Marquart, F. (2013). Rechtspopulismus im Wandel. Wahlplakate der FPÖ von 1978–2008. Österreichische Zeitschrift für Politikwissenschaft, 42(4), 353-371. https://doi.org/10.15203/ozp.127.vol42iss4

Vancouver

Marquart F. Rechtspopulismus im Wandel. Wahlplakate der FPÖ von 1978–2008. Österreichische Zeitschrift für Politikwissenschaft. 2013;42(4):353-371. https://doi.org/10.15203/ozp.127.vol42iss4

Author

Marquart, Franziska. / Rechtspopulismus im Wandel. Wahlplakate der FPÖ von 1978–2008. I: Österreichische Zeitschrift für Politikwissenschaft. 2013 ; Bind 42, Nr. 4. s. 353-371.

Bibtex

@article{825779abc25147319357c23cb6e767b8,
title = "Rechtspopulismus im Wandel. Wahlplakate der FP{\"O} von 1978–2008",
abstract = "Even though right-wing populist parties have grown to become considerably relevant electoral forces in Western Europe, hardly anything is known about their political advertising strategies. This study is the first to address the political content prominent in right-wing populist poster advertising of the Austrian FP{\"O} from a longitudinal perspective. Results reveal that the construction of inclusionary elements is a relevant advertising strategy for the Freedom Party, whilst issues of migration and crime are of minor relevance but growing in importance since the turn of the century.",
author = "Franziska Marquart",
year = "2013",
doi = "10.15203/ozp.127.vol42iss4",
language = "Tysk",
volume = "42",
pages = "353--371",
journal = "{\"O}sterreichische Zeitschrift f{\"u}r Politikwissenschaft",
issn = "1615-5548",
publisher = "Facultas Verlags- und Buchhandels AG",
number = "4",

}

RIS

TY - JOUR

T1 - Rechtspopulismus im Wandel. Wahlplakate der FPÖ von 1978–2008

AU - Marquart, Franziska

PY - 2013

Y1 - 2013

N2 - Even though right-wing populist parties have grown to become considerably relevant electoral forces in Western Europe, hardly anything is known about their political advertising strategies. This study is the first to address the political content prominent in right-wing populist poster advertising of the Austrian FPÖ from a longitudinal perspective. Results reveal that the construction of inclusionary elements is a relevant advertising strategy for the Freedom Party, whilst issues of migration and crime are of minor relevance but growing in importance since the turn of the century.

AB - Even though right-wing populist parties have grown to become considerably relevant electoral forces in Western Europe, hardly anything is known about their political advertising strategies. This study is the first to address the political content prominent in right-wing populist poster advertising of the Austrian FPÖ from a longitudinal perspective. Results reveal that the construction of inclusionary elements is a relevant advertising strategy for the Freedom Party, whilst issues of migration and crime are of minor relevance but growing in importance since the turn of the century.

U2 - 10.15203/ozp.127.vol42iss4

DO - 10.15203/ozp.127.vol42iss4

M3 - Tidsskriftartikel

VL - 42

SP - 353

EP - 371

JO - Österreichische Zeitschrift für Politikwissenschaft

JF - Österreichische Zeitschrift für Politikwissenschaft

SN - 1615-5548

IS - 4

ER -

ID: 255172152